For immediate release:
Harnessing the Sun
Diaper Manufacturing Company Redefines Going Green
Kimmett January 28, 2010
Colorado's many natural blessings is an almost daily dose of
high-intensity, high-altitude sunshine--over 300 days per year. The
kind that can burn your skin nastily if you stay out more than just
a few minutes without protection, but as well the kind that makes
solar panel manufacturers slobber on themselves.
Kimmett, founder and owner of one of America's largest cloth diaper
manufacturing and wholesale companies, Thirsties, Inc. Long an
advocate for less-impacting methods of modern living, Kimmett began
Thirsties five years ago as a venture to supplement her husband’s
teaching income, to find an outlet for her incessant entrepreneurial
spirit, and in large part to spread the news of the wonders of cloth
diapering, both as a less-expensive means of diapering and as a way
to drastically cut down on the environmental consequences of the
omnipresent--and in her mind dangerous--disposable diaper.
the five-odd years since its inception, boasting a retailer roster
of over 300 stores worldwide, and through all the struggles and
hardships that any small business owner witnesses, Erin is still
hard at it--the all too common platitude of “being a good steward of
the planet” living deeply and with resounding truth in both her life
and business ethic:
Purchases carbon credits to
offset 100% of manufacturing and transport utilities--check
Recycling of all used cardboard
100% recycled cardboard and
paper for new shipments--check
The next step
is underway: to power the entire warehouse operations with solar
electricity. And then some--enough to sell back to the local
coal-burning utility! Thirsties is presently installing a behemoth
of a solar panel array, with a configuration that at full-capacity
will produce enough electricity to cover more than all of the
business’ needs--11 clean, sustainable, photovoltaic Kilowatts.
This equates to a total CO2 reduction of 200 tons, as if Kimmett
herself is planting over 7700 trees.
the obstacles that seemingly obstructed her path to the sun--local
skepticism and regulatory hurdles, among others--Kimmett has never
taken her eyes off of the prize, and is characteristically
enthusiastic about steering her alternative-energy mantra to solar
production. Especially relevant to Thirsties' ability to finance
the undertaking are the present federal tax credits available to
anyone installing a solar energy system coupled with a special
business installation credit in addition to the local utility’s own
solar energy rebate program, bringing a $44,000 system down to a
more small-business manageable level of roughly $7000.
The solar tour
de force is only adding fuel to Kimmett’s clean energy fire,
complementing an already long laundry list of green practices which
dominate Thirsties’ business model. Who knows what’s next?
# # #© 2009, May not be copied or reprinted without permission.
CEO of Thirsties, Inc., can be reached at 719-315-2333
can be reached at 719-275-4919